The Audience Experience of Science Storytelling with Jessica Sickler

How do we evaluate the impact of informal science education and science engagement? Jessica Sickler's research aims to unravel that very question. 

In a recent paper she published in the Journal of Science Communication, she discovered how people internalize the value of science storytelling.  

In this special bonus episode, Jessica and Executive Director Erin Barker discuss her research as well as how she thinks about understanding the impact things like museum exhibits, zoos, and shows like The Story Collider have on people.